TV revenue is so huge for each major sport in the US...from the NCAA Tourney for B-Ball...Fox/Espn for baseball (the #1 reason for the Yanks ability to spend money is there enormous MSG Tv deal)...and the football tv revenue is beyond the charts.
I would imagine NBC is not too happy about their ratings...and highly unlikely to pick up any further contracts w/ the NHL.
Props to the NHL are currently surviving w/out the big tv revenue...but for how long? If they can survive w/ just the 'diehard fan' revenue (from team apparel, tixs, concessions, etc) then I will certainly tip my cap. But getting a 1 share on a primetime saturday night, on basic cable - is pathetic & certainly the NHL higher ups would luv to see higher revenue from the networking side of their business.