Seeing how The Super Bowl is by far the single most popular event in American sports, two weeks does not seem that long to wait. Lets look at the other sports: College football, we wait around 6 weeks from the time the regular season ends until we crown a champion. MLB, NBA, and NHL, once you get through the several rounds of prelimanry play, all 3 have 7 game playoffs that take around two weeks to finally crown a champion. Collge basketball has nearly a month long tournament to come up with a winner.
Even horse racing's Triple Crown is spread out approximately 8 weeks. The NFL makes a lot of money during the extra week, and many of their fans, especially the younger ones, enjoy some of the different activities leading up to the game. The ball will be in the air soon enough, if the hype bothers you, make believe it is a political election, and ignore it, like most of the American population does.
wil.