A PETA commercial promoting vegetarianism has been deemed too explicit for the Super Bowl by NBC, which banned the ad. The spot shows a bevy of models who really like their vegetables, if you catch my drift, and ends with the phrase "Studies show vegetarians have better sex" (the study they're referring to is unclear).
"Sex sells" has always been PETA's modus operandi ever since the famous "I'd rather go naked than wear fur" ads. The organization is also adept at creating controversy - I wouldn't be surprised if the creators of the spot deliberately exceeded network decency rules, wisely knowing that the ban of the ad would create more news. Among NBC's complaints: "Rubbing pelvic region with pumpkin," "licking eggplant," and several other, more graphic acts (you can see the full list here).
<EMBED pluginspage=http://www.macromedia.com/go/getflashplayer src=http://www.petatv.com/swf/video.swf?v=veggie_love_011609_high width=335 height=255 type=application/x-shockwave-flash allowscriptaccess="always" quality="high"></EMBED>
"Sex sells" has always been PETA's modus operandi ever since the famous "I'd rather go naked than wear fur" ads. The organization is also adept at creating controversy - I wouldn't be surprised if the creators of the spot deliberately exceeded network decency rules, wisely knowing that the ban of the ad would create more news. Among NBC's complaints: "Rubbing pelvic region with pumpkin," "licking eggplant," and several other, more graphic acts (you can see the full list here).
<EMBED pluginspage=http://www.macromedia.com/go/getflashplayer src=http://www.petatv.com/swf/video.swf?v=veggie_love_011609_high width=335 height=255 type=application/x-shockwave-flash allowscriptaccess="always" quality="high"></EMBED>