Proves a couple things. Proves the NBA finals are match up proof, and 2 major markets arnt needed for high ratings. Also a great article on forbes on how big the game has gotten globally, 50 percent of the audience are international.
http://www.deadline.com/2012/06/nba-finals-game-2-ratings-best-in-8-years/
http://www.deadline.com/2012/06/nba-finals-game-2-ratings-best-in-8-years/