Tourism is booming as Las Vegas retools itself to become a destination for 'adult' visitors.
NEW YORK (CNN/Money) - Las Vegas has hit the jackpot by returning to its roots.
The city that attracted billionaire Howard Hughes and gangster Bugsy Siegel decades ago made a huge push in the 1990s to clean up its image and attract families on vacation.
But now all bets are off on Las Vegas as a family destination.
With drag queens dominating the stages of New York-New York and sexy cabaret dancers strutting their stuff in a lion's den, sin is back, and Sin City is flaunting it.
"There's some appeal for families, but Las Vegas is a destination that's best suited for adults," said Marina Nicola, a spokeswoman for the Las Vegas Convention and Visitors Authority (LVCVA).
In fact, Las Vegas has shelved its family-friendly image and went full force last year with a slew of TV spots featuring the steamy tag line, "What Happens Here, Stays Here."
Full story here: http://money.cnn.com/2004/05/28/news/midcaps/las_vegas/index.htm
NEW YORK (CNN/Money) - Las Vegas has hit the jackpot by returning to its roots.
The city that attracted billionaire Howard Hughes and gangster Bugsy Siegel decades ago made a huge push in the 1990s to clean up its image and attract families on vacation.
But now all bets are off on Las Vegas as a family destination.
With drag queens dominating the stages of New York-New York and sexy cabaret dancers strutting their stuff in a lion's den, sin is back, and Sin City is flaunting it.
"There's some appeal for families, but Las Vegas is a destination that's best suited for adults," said Marina Nicola, a spokeswoman for the Las Vegas Convention and Visitors Authority (LVCVA).
In fact, Las Vegas has shelved its family-friendly image and went full force last year with a slew of TV spots featuring the steamy tag line, "What Happens Here, Stays Here."
Full story here: http://money.cnn.com/2004/05/28/news/midcaps/las_vegas/index.htm