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[h=2]Headed to Las Vegas for a week at the LVH for FoxSports1[/h]
Published on: March 13, 2014 | Written by: Clay Travis


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Starting Sunday I will be live from Las Vegas for an entire week of the NCAA Tournament. Todd Furhman and I will be at the LVH sportsbook for nightly hits. I believe this will be the first time that any network has ever spent a week with live coverage from a sports book. So we'll be making history.
I'll also be betting $100 on all 48 first and second round games on Thursday-Sunday. Yep, every game. Todd will probably bet the opposite way because he's an ass. Either way it's going to be a lot of fun and if you guys or gals will be in Vegas I hope you'll swing by and say hi.
And for those of you who are watching from home and want to get some betting tips, we'll be live from the LVH every night on FoxSportsLive.

The big question here is, will I survive an entire week in Vegas during the NCAA tournament.
It's iffy.

On Sunday we'll also have Charissa Thompson live from the casino with us.
 

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"first time that any network has ever spent a week with live coverage from a sports book. So we'll be making history."
 

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​yahooooooooooooo,.....i'll be there
 

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​i am going to do what ever i have to,to get interviewed on tv anything,....hey im in vegas,i can try anything once,lol
 

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i just hope i can find somebody to video the interview with my phone so i can have it and save it on the phone.
 

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and Central is a 14 seed
they have 5 losses on the year, @Wichita, @Cinncy, @maryland, @UPIUI
 

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Fox Sports Live sent host Charissa Thompson, boob draft expert Clay Travis, and Vegas insider Todd Fuhrman to break down the bracket from a set inside the Las Vegas Hilton Superbook. The trio not only provided traditional picks, but did so with a heavy emphasis on Vegas odds and point spreads. Here's an example...
<iframe width="640" height="360" src="//www.youtube.com/embed/zJ2AMxCezi0?feature=player_embedded" frameborder="0" allowfullscreen></iframe>




On Twitter, Fox Sports 1 and Fox Sports Live made a hard sell on being in Vegas as the personalities themselves sent the message that in some way this was a landmark moment in sports broadcasting...



NOW: @FOXSportsLive is in Vegas & is breaking down all of the lines for Thursday & Friday's games! #MarchMadness #LetItRide
— FOX Sports 1 (@FOXSports1) March 17, 2014​
COMING UP: @CharissaT, @ToddFuhrman & @ClayTravisBGID are in Vegas & will let you know who the ACTUAL favorites are. pic.twitter.com/1ob9PVfjUK
— FOX Sports Live (@FOXSportsLive) March 17, 2014​
We'll be at the @LVSuperBook all week long breaking down how Vegas views one of the craziest sports weekends of the year.
— FOX Sports Live (@FOXSportsLive) March 17, 2014​
All. Week. Long. We got you. @LVSuperBook pic.twitter.com/jJ0G61ayXT

— FOX Sports Live (@FOXSportsLive) March 17, 2014
 

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It is already hard enough to get to the damn window at the LVH...... this is bound to make it even worse. Customer service wise it has to be the worst sportsbook in Vegas. :ohno:

Obvioulsy in terms of the bets offered and their willingness to take big bets from sharp players it is a very important book...... I just mean the service at the window.
 

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Instead of running away from Las Vegas and the influence of sports betting or only recognizing it with a wink and a nod, Fox Sports 1 is rolling the dice by embracing it all. (That's the first and last bad gambling pun, I promise.) Broadcasting live from a Vegas sportsbook and talking about lines and odds in such an open and direct way is not something you will see on SportsCenter anytime soon.

Gambling has been a huge part of sports fandom for a long time. I can't be the only kid that grew up in the 90's watching Proline on Saturday mornings with Jim Feist and Wayne Allyn Root.
However, those programs are usually kept far, far away from the leagues and their rights partners. Do you think the NFL would be in favor of a Monday Night Football pregame show on ESPN from the Wynn? Doubtful.
The real question for Fox Sports 1 is just how far they can push the envelope in being so forward about their affinity for Vegas. If they happen to get a slice of NBA rights, will Adam Silver politely suggest that FS1 push the gambling talk aside for the league? How comfortable would MLB be if Fox Sports 1 goes back to the Hilton to discuss Over/Under win totals before Opening Day? That's uncharted territory for any national sports network and it'll be very interesting to see if Fox Sports 1 can continue lifting the curtain on the world of sports betting.

We have seen ESPN and others slowly begin to acknowledge the Vegas influence very gradually over recent years, and not just from Brent Musburger's sly on-air references. ESPN offers plenty of gambling-related content on its zillions of platforms and features picks against the spread from the likes of Hank Goldberg, Colin Cowherd, and Chris Berman. However, rarely does it smack you in the mouth in the way FS1 did last night. This wasn't just an acknowledgement of betting lines, this was Fox Sports 1 shouting to the masses that they are the sports network of choice for the fan interested in laying some money down.

Taking this unique step is a bold and innovative step for Fox Sports 1. The network isn't going to succeed by being a copycat, they have to try new things in order to make their presence known in a universe that is still dominated by ESPN. FS1 is still in the early stages of trying to get people aware of its existence, let alone establishing an audience.
Instead of falling in line and shying away from something we all know is there, FS1 is willing to name it and take it out of the shadows. Broadcasting in full view of slot machines and big boards will undoubtedly speak to a large sect of fans interested in the odds. If it's something that's done in a mature way, this is a strategy that can work for Fox Sports 1. Most importantly, it draws a clear line between FS1 and its competitors.
1 comment
by Matt Yoder on <time datetime="2014-03-17" pubdate="">17 March 2014</time>.


 

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It is already hard enough to get to the damn window at the LVH...... this is bound to make it even worse. Customer service wise it has to be the worst sportsbook in Vegas. :ohno:

Obvioulsy in terms of the bets offered and their willingness to take big bets from sharp players it is a very important book...... I just mean the service at the window.
depends on the time, from 8-8 thur. and fri. fagettaboutit
 

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what were their plays and is Fuhrman any good? never seen this show but will tune in
 

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clay pics all the 1-4 seeds to advance, furman argues, furman keeps touting nc central
 

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