Alinsky died at the age of 63 of a sudden, massive heart attack in 1972, on a street corner in Carmel, California. Two months previously, he had discussed life after death in his interview with Playboy:[SUP][4][/SUP]
ALINSKY: ... if there is an afterlife, and I have anything to say about it, I will unreservedly choose to go to hell.
PLAYBOY: Why?
ALINSKY: Hell would be heaven for me. All my life I've been with the have-nots. Over here, if you're a have-not, you're short of dough. If you're a have-not in hell, you're short of virtue. Once I get into hell, I'll start organizing the have-nots over there.
PLAYBOY: Why them?
ALINSKY: They're my kind of people.
ALINSKY: ... if there is an afterlife, and I have anything to say about it, I will unreservedly choose to go to hell.
PLAYBOY: Why?
ALINSKY: Hell would be heaven for me. All my life I've been with the have-nots. Over here, if you're a have-not, you're short of dough. If you're a have-not in hell, you're short of virtue. Once I get into hell, I'll start organizing the have-nots over there.
PLAYBOY: Why them?
ALINSKY: They're my kind of people.