Has anyone tried this new drink? It is supposed to do WONDERS. It is based out of Colorado and not really know across the country yet.
http://www.drinkbazi.biz/USA/Sample.aspx
http://www.drinkbazi.biz/USA/Sample.aspx
Haven't tried it, but this is a huge trend right now which basically goes as follows:
1. Find some random fruit or berry in a distant country that no one in America has heard of.
2. Market it by saying "early physicians knew about the mystical power of _____" Right, early physicians also believed hitting someone in the face with a stick on a cloudy day would cure stuttering. (Seriously)
3. Overcharge for it so people know it MUST work.
While catering an event a few weeks ago, a woman approached me trying to get me to sell something called Goji juice at my events. It's all the same:
http://www.kissgoji.com/
1. Find some random fruit or berry in a distant country that no one in America has heard of.
2. Market it by saying "early physicians knew about the mystical power of _____" Right, early physicians also believed hitting someone in the face with a stick on a cloudy day would cure stuttering. (Seriously)
3. Overcharge for it so people know it MUST work.
While catering an event a few weeks ago, a woman approached me trying to get me to sell something called Goji juice at my events. It's all the same:
http://www.kissgoji.com/
I almost forgot another key phase of the marketing plan, pay celebrities to write testimonials and then ask relentlessly until you can find a Dr. to put his name on it too.
It almost sounds too easy....I think I'll see what google has for me while searching for exotic and terrible tasting fruits or berries from distant countries.
