I havent checked it out yet... but here's another theater report
"Silicon Valley
8pm 80% of 600 seats sold
830pm 60% of 600 seats sold
9pm 75% of 600 seats sold
As a comparison, EP2 sold out 19 auditoriums for midnight shows.
The previews didn't get much of a reaction.
The movie is a worthy addition to the T series. I thought it would be more crowded, but I don't think they publicized these early shows enough. The crowd really liked the movie, and it is a real action movie, grounded in enough reality to make you wince when something happened that looked painful, rather than making you go "cool" like Matrix or "fake" like Hulk. Everyone in my group liked it a lot, and all but one said it was the best movie of the summer (1 vote went to Matrix). Several of the guys decided to stay and get tickets to a later showing."
Sounds like it will have good word of mouth for this weekend maybe, but these reports are bad! Can't sell out a theater in the Bay Area for sneaks? That's horrendous.