Obama infomercial tops network prime-time ratings
Thu Oct 30, 2008 3:37pm EDT
<SCRIPT language=javascript> var storyKeywords = "US USA POLITICS OBAMA AD"; var RTR_ArticleTitle = "Obama infomercial tops network prime-time ratings"; var RTR_ArticleBlurb = "By Steve Gorman LOS ANGELES (Reuters) - Barack Obama's campaign ''infomercial'' drew 26.4 million viewers to three major networks, proving modestly more popular than typical prime-time programing, preliminary figures showed on Thursday. The..."; </SCRIPT><SCRIPT language=javascript>addImpression("3098077_Article Tools");</SCRIPT><SCRIPT type=text/javascript>var showComments = false;var allowSLCall = false; /** START SITELIFE INTEGRATION **/if( self == top ) { var re = /\/article/; var articleExist = top.document.location.href.match(re); if(articleExist != null) { allowSLCall = true; var uniqueArtKey = "USTRE49T8QI20081030"; var articleUrl = document.location.href.split("?")[0]; var tempTitle = unescape("Obama+infomercial+tops+network+prime-time+ratings"); tempTitle = replaceString("+", " ", tempTitle); var articleTitle = tempTitle; var articleSection = "Main_US"; var articleCategories = document.location.href.split("article/")[1].split("/")[0]; } if(articleExist != null) { var slArtPage = new SLSectionPage(); slArtPage.varName = "slArtPage"; slArtPage.base.varName = "slArtPage"; } } function singlePageView() { document.location.href = ReplaceQueryStringParam(document.location.href, "sp", "true"); } function replaceString(oldS, newS, fullS) { // Replaces oldS with newS in the string fullS for (var i = 0; i < fullS.length; i++) { if (fullS.substring(i, i + oldS.length) == oldS) { fullS = fullS.substring(0, i) + newS + fullS.substring(i + oldS.length, fullS.length); } } return fullS; } </SCRIPT><INPUT id=CurrentSize type=hidden value=13 name=CurrentSize>
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By Steve Gorman
LOS ANGELES (Reuters) - Barack Obama's campaign "infomercial" drew 26.4 million viewers to three major networks, proving modestly more popular than typical prime-time programing, preliminary figures showed on Thursday.
The Democratic presidential candidate's 30-minute message on Wednesday night garnered 2.1 million more viewers on CBS, NBC and Fox combined than those three networks drew in the same half-hour last Wednesday, according to Nielsen Media Research.
For NBC and CBS, the Obama ad marked an audience bump of 43 percent and 11 percent respectively over last week's action drama "Knight Rider" (7 million viewers) and the sitcom "The New Adventures of Old Christine" (7.8 million).
Fox did better last week with its World Series pre-game broadcast -- 9.6 million viewers.
The climax to Wednesday's baseball championship was delayed by 15 minutes to allow Fox to air the Obama ad without interrupting its coverage of the game.
The infomercial drew fewer than half the 57.4 million viewers averaged by the three recent presidential debates between Obama and Republican rival John McCain which aired on 11 commercial networks in all.
The Obama ad also was carried on the Spanish-language broadcaster Univision and cable channels MSNBC, BET and TV. No viewership figures were immediately available from those.
Mccain is still crying about how much money OBama raised. He is still surly because he got faked out by Obama. He was actually waiting for that phone call from OBama while obama was laughing his ass off raking in the dough!
:missingte
Thu Oct 30, 2008 3:37pm EDT
<SCRIPT language=javascript> var storyKeywords = "US USA POLITICS OBAMA AD"; var RTR_ArticleTitle = "Obama infomercial tops network prime-time ratings"; var RTR_ArticleBlurb = "By Steve Gorman LOS ANGELES (Reuters) - Barack Obama's campaign ''infomercial'' drew 26.4 million viewers to three major networks, proving modestly more popular than typical prime-time programing, preliminary figures showed on Thursday. The..."; </SCRIPT><SCRIPT language=javascript>addImpression("3098077_Article Tools");</SCRIPT><SCRIPT type=text/javascript>var showComments = false;var allowSLCall = false; /** START SITELIFE INTEGRATION **/if( self == top ) { var re = /\/article/; var articleExist = top.document.location.href.match(re); if(articleExist != null) { allowSLCall = true; var uniqueArtKey = "USTRE49T8QI20081030"; var articleUrl = document.location.href.split("?")[0]; var tempTitle = unescape("Obama+infomercial+tops+network+prime-time+ratings"); tempTitle = replaceString("+", " ", tempTitle); var articleTitle = tempTitle; var articleSection = "Main_US"; var articleCategories = document.location.href.split("article/")[1].split("/")[0]; } if(articleExist != null) { var slArtPage = new SLSectionPage(); slArtPage.varName = "slArtPage"; slArtPage.base.varName = "slArtPage"; } } function singlePageView() { document.location.href = ReplaceQueryStringParam(document.location.href, "sp", "true"); } function replaceString(oldS, newS, fullS) { // Replaces oldS with newS in the string fullS for (var i = 0; i < fullS.length; i++) { if (fullS.substring(i, i + oldS.length) == oldS) { fullS = fullS.substring(0, i) + newS + fullS.substring(i + oldS.length, fullS.length); } } return fullS; } </SCRIPT><INPUT id=CurrentSize type=hidden value=13 name=CurrentSize>
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By Steve Gorman
LOS ANGELES (Reuters) - Barack Obama's campaign "infomercial" drew 26.4 million viewers to three major networks, proving modestly more popular than typical prime-time programing, preliminary figures showed on Thursday.
The Democratic presidential candidate's 30-minute message on Wednesday night garnered 2.1 million more viewers on CBS, NBC and Fox combined than those three networks drew in the same half-hour last Wednesday, according to Nielsen Media Research.
For NBC and CBS, the Obama ad marked an audience bump of 43 percent and 11 percent respectively over last week's action drama "Knight Rider" (7 million viewers) and the sitcom "The New Adventures of Old Christine" (7.8 million).
Fox did better last week with its World Series pre-game broadcast -- 9.6 million viewers.
The climax to Wednesday's baseball championship was delayed by 15 minutes to allow Fox to air the Obama ad without interrupting its coverage of the game.
The infomercial drew fewer than half the 57.4 million viewers averaged by the three recent presidential debates between Obama and Republican rival John McCain which aired on 11 commercial networks in all.
The Obama ad also was carried on the Spanish-language broadcaster Univision and cable channels MSNBC, BET and TV. No viewership figures were immediately available from those.
Mccain is still crying about how much money OBama raised. He is still surly because he got faked out by Obama. He was actually waiting for that phone call from OBama while obama was laughing his ass off raking in the dough!
:missingte