80% of the ratings IS the gambling community. You think 7 million non-gamblers really cared about a game between Colorado and Hawaii at 5am eastern time?I think they are trying to drum up better ratings by attracting the gambling community. It's just a matter of time before the NFL does the same.
80% of the ratings IS the gambling community. You think 7 million non-gamblers really cared about a game between Colorado and Hawaii at 5am eastern time?