This past Thursday saw a plethora of sportsbook operators confirm their interest in acquiring a sports betting license in Massachusetts.
The MGC (Massachusetts Gaming Commission) requested that anybody interested in becoming one of the 15 Massachusetts online sportsbooks should email the MGC.
With the potential of high interest, particularly with a mere seven competitive-bid licenses, it would assist the commission with gauging a launch timeline.
Operators will have until August 31 to contact the MGC.
Which Sportsbooks Have Shown Their Interest in Massachusetts Sports Betting?
Eight business-to-consumer (B2C) brands and three business-to-business (B2B) showed their interest in a Massachusetts-based license, as listed on the MGC website this past Thursday:
• 888 (or SI Sportsbook)
• Bally Bet
• Bet Fanatics
• Betr (new brand in partnership with Jake Paul)
• GAN (B2B)
• NYX Digital Gaming (B2B)
• Play Up
• Sportsradar (B2B)
Additionally, Raynham Park showed their interest alongside another four retail-approved operators who were told to email even though their market position in Massachusetts is expected.
Which Sportsbooks Are Missing From Massachusetts Sports Betting?
Based on the information obtained regarding the Massachusetts sports betting market, at least three notable brands are missing from this past Thursday’s email list:
• Barstool Sportsbook
BetRivers owner Rush Street Interactive hasn’t publicly revealed their partner, but they already have access to retail and online markets in their second-quarter earnings presentation.
Raynham Park or Suffolk Downs will likely partner with BetRivers because their access involves a retail sportsbook.
What’s Next for Massachusetts Sports Betting?
The three current casino operators in MA have already expressed their need to receive a launch date to assist their forward-moving plans.
As of last week, the launch date is still unknown, but the next meeting on September 8 could reveal an official date.
Avid bettors located in Massachusetts shouldn’t expect sports betting to arrive in the state this year.
Although MGM did highlight that they’d need at least 90 days after knowing a launch date before opening, legal wagering could arrive in December if a launch date is given in September.